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 Merchandising is one of the most important components of marketing. Sunkist provides the support retailers need to present our products in their best light while promoting our brand values.
This section is your source for:
- Product availability information to plan promotions and displays around seasonal varieties.
- Category management tools to help you analyze your strategies and enhance your sales programs.
- Up-to-date research on consumer food shopping trends and other vital data.
- A variety of proven retail marketing programs-from sweepstakes to events.
- Effective, enticing POP materials and trade information tools.
- A handy contact list for the different Sunkist merchandising divisions.
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